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Maskots
Creative testing across four markets drove CPA down and kept CPIs impressively low.
4
Markets scaling profitably
The Challenge
Where they started.
Maskots, run by founder Stephane Druet, wanted to push into new markets including the US and UK while keeping acquisition efficient.
Our Approach
How we got there.
01
Multi-market push
We expanded Maskots into the US and UK, alongside strong results in France and Spain.
02
Testing creative styles
The founder's openness to testing different creative styles let us find what resonated.
03
Lower CPA
That drove CPA down and kept CPIs impressively low across all four markets.
The Results
Numbers, not adjectives.
Down
CPA driven down
Low
Impressively low CPIs
4
US, UK, FR, ES
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